- In operations, sales and sales management
30+ yrs
In operations, sales and sales management
- At Inpro Corporation
20 yrs
At Inpro Corporation
- Region growth in five years at Inpro
$37M to $65M
Region growth in five years at Inpro
- Territory managers led, Maine to Florida
13
Territory managers led, Maine to Florida
About.
Joe Muskus is President and Owner of Rising Tide Sales Consulting LLC in Ponte Vedra Beach and a Fractional Sales Leader with Sales Xceleration. He works with small and mid-sized businesses that have stalled on sales, building the process and infrastructure, then either running the sales function himself or working alongside an owner or sales leader and training the team to the system.
Before starting his firm, Joe spent 20 years at Inpro Corporation, moving from inside sales to Regional Sales Director for the East, where he led 13 territory managers and grew the region from $37M to $65M in five years. He uses the Certified Sales Operating Management System and brings in AI where it helps cut down on non-selling work.
Track record.
- Grew the Inpro East region from $37M to $65M in five years while leading 13 territory managers across 7 product divisions
- Grew a newly created North Florida and Georgia territory by nearly $4M in 4 years, converting 90% of hospitals in the territory to new customers
- Grew his Wisconsin territory from $2.2M to $5.5M while managing 4 product divisions
- Served as Beaches Business Group Chair for Trustegrity from 2024 to 2026
- As a Master Scheduler at Seaquist Closures, created over $500K in cost savings by eliminating colorant overuse and waste
Experience.
President/Owner/Outsourced VP of Sales
Rising Tide Sales Consulting LLC
2024 to Present · Ponte Vedra Beach, Florida
Sales consulting for SMBs facing stagnant sales, from evaluation through implementation
Fractional Sales Leader, Advisor, VP of Sales
Sales Xceleration®
2024 to Present · United States
Beaches Business Group Chair
Trustegrity®
2024 to 2026 · Ponte Vedra Beach, Florida
Vice President of Sales
Peterson Farms - Cerberus LiveScan - Merlin -Cerberus Software Solutions
2024 to 2024 · Remote
Regional Sales Director -East
Inpro Corporation
2017 to 2024 · Ponte Vedra, Florida
Led 13 territory managers and grew the region from $37M to $65M
Senior Territory Sales Manager
Inpro Corporation
2012 to 2017 · Metro Jacksonville
Grew a new North Florida and Georgia territory by nearly $4M in 4 years
Sales Territory Manager - Wisconsin and UP Michigan
Inpro Corporation
2006 to 2012 · Wisconsin
Grew territory from $2.2M to $5.5M
Inside Sales Clickeze Division
Inpro Corporation
2003 to 2006
What you can ask Joe about.
- Fractional VP of Sales engagements
- Building sales infrastructure and management structure
- Restarting stalled sales growth
Education.
University of Wisconsin-Milwaukee
Bachelors, Political Science- International Relations
Northern Illinois University
BA, Business, Poly Sci
Nobody builds alone.
Send Joe one specific question. It goes straight to their inbox.