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Rita Richa

Rita Richa

Founder & Chief Storytelling Officer · Reignite Media

Jacksonville

Most companies have the story already. They just have not said it out loud yet.

  • Marketing
  • Go-to-market
  • Professional services
Running Reignite Media

4 yrs

Running Reignite Media

B2B podcasts managed at Sweet Fish Media

13

B2B podcasts managed at Sweet Fish Media

Podcast episodes produced

300+

Podcast episodes produced

Customers helped at Tesla and BMW

3,000+

Customers helped at Tesla and BMW

About.

Rita Richa is the Founder and Chief Storytelling Officer of Reignite Media in Jacksonville, where she helps B2B companies plan, launch and produce podcasts. She also hosts Bippity Boppity Business, a podcast where she interviews former Disney cast members and fans about how Disney approaches leadership, customer experience, storytelling and project management.

Before podcasting, Rita worked in customer-facing roles at Tesla and BMW, then spent two years at Sweet Fish Media managing 13 B2B podcasts across SaaS, fintech, marketing, manufacturing and technology. Today she hosts event and podcast content for Lenovo and teaches a podcast production course at the University of North Florida. A former vocal coach, she gives hosts specific, practical feedback to help them sound their best.

Track record.

  • Managed 13 B2B podcasts at Sweet Fish Media and produced deliverables for 300+ episodes
  • Coached 13 podcast hosts, contributing to a client's Storyteller of the Year award and a Webby nomination for a marketing client
  • Ran 10 quarterly business reviews for podcast clients that increased show reach by an average of 60%
  • Adjunct professor for the Podcast Production course at the University of North Florida since 2024
  • Host and producer of Bippity Boppity Business since 2021

Experience.

  1. Founder, Chief Storytelling Officer (CSO)

    Reignite Media

    2022 to Present · Jacksonville, Florida

    B2B podcast strategy, production, launch and consulting

  2. Lead Podcast Tour Producer and Content Strategist

    Peaceful Profits

    2026 to Present

  3. Content Creator

    Sprout Social, Inc.

    2026 to Present · Cannes, France

  4. Podcast Host and Event Content Strategist

    Lenovo

    2025 to Present

  5. Podcast Production Course Adjunct Professor

    University of North Florida

    2024 to Present · Jacksonville, Florida

    Teaches adults podcast production, AI, promotion and interviewing

  6. Host and Producer

    Bippity Boppity Business

    2021 to Present

  7. Content Strategist

    Be The Stage

    2022 to 2023

    Launch producer and content strategist for several B2B podcasts

  8. Producer and Storytelling Strategist

    Sweet Fish Media

    2020 to 2022 · Orlando, Florida

    Managed 13 B2B podcasts and 300+ episodes

What you can ask Rita about.

  • Launching a podcast or video show that actually serves the business
  • Turning expertise into content that earns trust and opens doors
  • On camera coaching and story clarity for founders and executives

Education.

  • Florida State College at Jacksonville

    Bachelor's degree, Business

Nobody builds alone.

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