Casting the host of The Stack
The technology Jacksonville runs on, and the people who build it.
advisor.TV is selecting the trusted voice who will lead the conversation.
- 1,000+ conversations
- Since 2014
- Produced in Jacksonville
Real operators. Real conversations. The chair cannot be bought.
This seat is for
This seat is being designed for someone technical leaders here already trade notes with.
- Software founder, chief technology officer or engineering leader
- Trusted across local technical teams
- Northeast Florida technology relationships
- Able to explain systems without jargon
Why Jacksonville
22,096
employer firms operate in Duval County.
Nearly all of them now run on software someone here builds, buys or keeps alive. The people responsible for those systems are almost never asked to explain them.
The first two conversations
Two episodes to open with.
The system the city cannot afford to lose.
A technology leader on the software quietly holding a Jacksonville institution together.
Building an engineering team here.
A founder or CTO on hiring, retaining and paying technical people outside a coastal market.
Possible first season
- 01Building a product team in Jacksonville
- 02The systems the city cannot afford to lose
- 03Security when the target is a local company
- 04Buying software versus building it
- 05Hiring engineers outside a coastal market
- 06What breaks at scale
What it costs
Nothing. Mabbly funds the first two episodes.
I co founded Mabbly, and it funds this because Jacksonville is worth documenting.
Hosting obligates you to nothing.
How we hostHow this works
Two episodes first. The season is earned.
Step 1
Conversation
We talk about the show, the vertical and the people you want in the chair.
Step 2
Two episode pilot
We produce two episodes end to end. Mabbly funds them. You pay nothing.
Step 3
Greenlight
We decide together after episode two. If the guests you wanted said yes and the conversations were good, the show moves forward.
Step 4
Season
Twelve episodes, two a month, across six months.
Step 5
The season is sponsored
Mabbly continues as the sponsor, or advisor.TV brings in a category sponsor whose business belongs near that conversation. You never pay and you are never asked to sell it.
Nothing here promises a permanent show. A pilot earns a season, and a season earns the next one.
The conversation compounds
One good conversation produces the next one.
- Builder conversation
- Trusted introduction
- Next team
- Permanent archive
You lead the conversation. advisor.TV handles everything else.
- PrepareGuest research, subject preparation and the questions worth asking.
- RecordStudio, cameras, sound and direction in Ponte Vedra.
- PublishEditing, publishing and distribution, then the permanent archive.
1,000+
conversations recorded since 2014. 410 browsable today, the rest being restored from the vault.
- Produced in Chicago, and now in Jacksonville.
- Microsoft sponsored the Chicago era.
- Mabbly is the founding Jacksonville sponsor.
Nobody builds alone.
The platform can be sponsored. The conversation cannot be bought.
One show. One trusted voice. Two conversations to begin.
Explore hosting The StackSomeone who belongs in the conversation? Suggest a guest
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