Casting the host of Home Field
The business, leadership and ambition behind Northeast Florida sports.
advisor.TV is selecting the trusted voice who will lead the conversation.
- 1,000+ conversations
- Since 2014
- Produced in Jacksonville
Real operators. Real conversations.
This seat is for
This seat is being designed for someone athletes and executives already speak to as one of their own.
- A respected sports executive, former athlete or business leader
- Strong relationships across Northeast Florida sports
- The ability to speak with athletes and executives
- An understanding of the business behind the competition
Why Jacksonville
1,053,300
people live in Duval County.
Many of them share the same teams, courses and game days. The business decisions behind that shared identity are made by a small group of executives, founders and operators who rarely explain them.
The first two conversations
Two episodes to open with.
What it takes to build a fan base.
A sports executive on the years of decisions behind a crowd that keeps showing up.
The business behind game day.
An operator on the staffing, sponsorship and venue economics fans never see.
Possible first season
- 01What it takes to build a fan base
- 02The business behind game day
- 03What athletes build after competition
- 04How sponsorship decisions are made
- 05The economics of youth sports
- 06Jacksonville’s place in professional sports
- 07Building a career around golf
- 08How sports shape a city’s identity
What it costs
The pilot is on us. Mabbly funds the first two episodes. If it is greenlit, a season is $2,500 a month, paid by you or a sponsor.
How we hostHow this works
Two episodes first. The season is earned.
Step 1
Conversation
We talk about the show, the vertical and the people you want in the chair.
Step 2
Two episode pilot
We produce two episodes end to end. The pilot is on us.
Step 3
Greenlight
We decide together after episode two. If the guests you wanted said yes and the conversations were good, the show moves forward.
Step 4
Season
Twelve episodes, two a month, across six months.
Step 5
The season is sponsored
You pay $2,500 a month for the season, or a sponsor does instead. Never both.
Nothing here promises a permanent show. A pilot earns a season, and a season earns the next one.
The conversation compounds
One good conversation produces the next one.
- Executive conversation
- Trusted introduction
- Next season
- Permanent archive
You lead the conversation. advisor.TV handles everything else.
- PrepareGuest research, subject preparation and the questions worth asking.
- RecordStudio, cameras, sound and direction in Ponte Vedra.
- PublishEditing, publishing and distribution, then the permanent archive.
1,000+
conversations recorded since 2014. 410 browsable today, the rest being restored from the vault.
- Produced in Chicago, and now in Jacksonville.
- Microsoft sponsored the Chicago era.
- Mabbly is the founding Jacksonville sponsor.
Nobody builds alone.
One show. One trusted voice. Two conversations to begin.
Explore hosting Home FieldSomeone who belongs in the conversation? Suggest a guest
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